This special report covers the Election Commission of India’s (ECI) advisory to all political parties on the use of Artificial Intelligence in their campaigns. The ECI has warned that the ‘use of artificial intelligence in campaigns is a deep threat and that AI in campaigns may masquerade as truth’. The poll body has mandated that any synthetically generated content, including images, audio, or video, must be clearly and prominently labelled as ‘AI-Generated’ or ‘Synthetic Content’. This move aims to curb the spread of misinformation and deepfakes, which the ECI believes can contaminate the level playing field during elections. The advisory, issued under the ECI’s constitutional powers, warns of strict action against non-compliant parties.
#ECI #AI #ArtificialIntelligence #itwebvideos #Indiatoday #ElectionCampaign #IndianPolitics #Polls #Misinformation #Deepfake #AIinPolitics #ECIAdvisory
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